How much does family health insurance cost in the UK in 2026?
Family health insurance costs an average of £175.26 per month for a family of three, £180.64 per month for a family of four and £186.60 per month for a family of five in 2026. myTribe collected over 11,500 quotes from seven leading UK insurers in March 2026 to calculate these averages. Premiums vary significantly based on your age, location and level of cover.
What is the average cost of family health insurance?
Our latest family health insurance pricing research found that the age of adults on the plan and the level of cover they have, plays a far bigger role in the final premium than the number of children covered. Here’s what else we learnt:
- The cost of health insurance is influenced by family size, but adding children is relatively inexpensive. A family of four typically pays about 3% more than a family of three, while a family of five pays around 3.3% more than a family of four.
- A comprehensive family health insurance policy on average costs around 52% more than a basic family health insurance policy with no outpatient cover.
- Of the providers we rated best for family health insurance in 2026, WPA and Bupa most frequently offered the most competitive pricing in our cost analysis.
- Some health insurance providers offer a family discount if you add your children to your policy or will only charge a premium for your eldest child.

Family health insurance premiums are affected by many factors, some you can control, others you can’t. All of the following will play a role in the overall cost of your family’s plan:
- The number of people on the policy
- The age of each family member
- Where you live in the UK
- Whether the parents smoke
- The current cost of private medical treatments
- The hospital list you select
- The excess on the policy
- How the policy is underwritten (moratorium or full medical underwriting)
- The level of cover chosen (inpatient, some outpatient, full outpatient)
- Any optional extras (physiotherapy, dental cover, travel cover)
How we worked out the cost of family health insurance
In March 2026, as part of our broader research into the average cost of private health insurance we obtained quotes from seven leading UK health insurers and held all variables the same, except the family size and parental age so that the prices compared are like-for-like.
To keep the comparison fair, we used a single Oxford postcode, a £250 excess, and a consistent cover level for each quote. Comprehensive policies included a minimum of £1,000 in outpatient cover per person; basic policies included none. No add-ons, such as dental or optical cover, were included on any quote.
Every quote was based on moratorium underwriting. That means past medical history is not disclosed upfront and pre-existing conditions you've had symptoms, treatment, or advice for in the past five years are excluded at outset. An excluded condition can become covered once you've gone two symptom-free years on the policy.
The variables we held constant
- A single Oxford postcode was used for all quotes.
- Pricing was gathered from the seven leading providers: Aviva, AXA Health, Bupa, Freedom, The Exeter, Vitality,and WPA.
- All the policies were underwritten on a moratorium basis, so applicants’ medical histories did not need to be disclosed upfront.
- The policy excess was set at £250, or as close to that as possible.
- Comprehensive policies included £1,000 of outpatient cover per insured person.
- Basic policies did not include outpatient cover.
- No additional options, such as dental or optical cover, were included.
- All quotes were based on a guided consultants option.
- The quotes were obtained in March 2026.
- All the children on the policies were under 15.
- Pricing was based on both parents being 20, 30, 40, 50, 60 and 70 years old respectively.
What's included in a private health insurance policy varies by insurer. Some include mental health treatment as standard; others sell it as an optional extra. The quotes here reflect the standard comprehensive and basic builds for each insurer, not bespoke configurations.
The average cost of a private health insurance policy for a family of three is £175.26 per month. This is based on both parents being the same age with a 10-year-old child (except for the scenario where both parents are 20, which is based on a 1-year-old child).
The cost of a family health insurance policy will differ depending on the level of cover you choose. The average cost of a comprehensive health insurance policy is £211.11, while a basic policy will cost an average of £139.40. This means that a comprehensive policy costs approximately 51.4% more than a basic policy on average for a family of three.
The cost of private health cover for a family is largely based on the adults' ages. As the parent ages increase, premiums rise significantly, with the steepest increases occurring after age 50.
Our latest pricing research shows that the average cost of private health insurance for a family of four is £180.64 per month. The average cost of comprehensive family health insurance for a family of four is £218.21 per month , compared with £143.07 for a basic policy.
In this scenario the adults are the same age and both children are 10 years old (for a 20-year-old couple we have based the pricing on two children aged one year).
As the data shows, adding more children to a policy doesn't increase the cost of family health insurance as much as many people might expect. On average, a family of four will pay only about 3% more for health insurance than a family of three. While adding children will usually increase premiums, the rise is relatively modest, with each additional child typically adding only a small amount to monthly premiums compared with the impact of parents’ ages.
The average monthly cost of health insurance for a family of five is £186.60. This is based on both parents being the same age with children aged five years, 10 years and 12 years (where the parents are both aged 20, we have based the cost on two one-year-old children and a three-year-old).
Looking at the different types of private health insurance cover, the average cost of a basic policy for a family of five is £147.64, compared with £225.56 for a comprehensive policy.
Overall, the cost of family health insurance for a household of five is only 3.3% higher than a family of four and just 6.5% higher than a family of three.
To identify which providers offer the most competitively priced family health, we analysed the pricing of the five insurers we rated as having the best family health insurance in 2026 based on the overall quality of their policies and family-friendly features: Aviva, AXA Health, Bupa, The Exeter and WPA.
For basic family health insurance, WPA was the cheapest provider in 13 of the 18 scenarios we analysed. Bupa offered the lowest prices in four scenarios, while The Exeter was the cheapest in one case.
There may be other insurers offering lower family health insurance premiums, but they may be less suitable for families in terms of benefits and features.
While WPA dominated the table for the cheapest basic family health insurance, the results for comprehensive cover were more evenly split between WPA and Bupa.
WPA offered the cheapest comprehensive premiums in nine of the 18 scenarios analysed, particularly among younger families and those with parents aged 50 or under. Bupa was the cheapest provider in the remaining nine scenarios, including every example involving parents aged 60 and over and for most larger families.
Several health insurers offer discounts or family-friendly pricing structures that can help reduce the cost of family health insurance plans These include:
- Bupa: Offers a 10% discount on family health insurance, and you only pay for the eldest child on the policy.
- Freedom Health Insurance: Families with up to three children only pay for the first child, with charges capped at four children.
- WPA: Offers a 10% discount on family health insurance premiums.
- The Exeter: Provides a 10% discount on family health insurance policies.
Will the cost of my family's health insurance increase each year?
In most cases, barring any provider promotions, you can expect your policy to increase in cost as you age and to factor in increases in the cost of accessing private healthcare.
With this in mind, it's always sensible to have your health insurance broker review your policy each year to make sure you're still getting the best deal. With many of the best providers having highly rated products, you can often switch without losing significant benefits.
How can I get my own quote for family health insurance?
If you want to get a comparison quote for health insurance for your family you can complete our form. An independent, FCA-approved adviser will then compare family health insurance policies on your behalf and get in touch to talk you through your options.
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Disclaimer: This is general information, not personal advice. Speak to a qualified broker before making a decision. Our broker partners compare policies from a panel of leading UK health insurers, but not all insurers may be available.
Frequently Asked Questions
What is the average cost of family health insurance?
The average cost of a comprehensive family health insurance policy in the UK is £180.64 per month for a family of four. However, what you pay will be different as many factors affect the cost of family health insurance. Please request a comparison quote to find out how much a health insurance policy would cost for your family.
Which family health insurance is best?
In our 2026 review of the best family health insurance providers our experts rated Bupa, The Exeter, WPA, Aviva and AXA Health as the top choices based on cover levels and family features. Ultimately, which is best for your family will be down to preference and price, and you should always compare policies before deciding.
How do I choose family health insurance?
The easiest way to choose the right policy for your family is to speak to an independent health insurance broker. You don't pay for the service they provide, and they will help you navigate the often complex world of private medical insurance.
What affects the cost of a family health insurance policy?
Several factors will affect your family's health insurance; some you can control, others you can't. Typically, the factors that affect price most dramatically are the ages of the adults on the policy, where you live, how many children are included, and the level of cover required.
How much does health insurance cost for individuals?
If you are interested in knowing the average cost of health insurance for individuals, you can read our guide where we obtained over 11,500 quotes from the leading health insurance companies.



